FOA CAMPAIGN

This ad campaign is concept work for the Foundation of Arts Jonesboro, Arkansas. FOA serves the region and teaches different art classes, puts on performances, and enriches the community through creative engagement. For this campaign, the goal was to encourage parents to sign their children up for classes. I created the concept of “Keep Kids…” to be placed on merchandise, print ads, and social media. Through bright colors, youthful type, and a welcoming message, I created a campaign that would speak to children and their parents.